Archive for the ‘DigitalCPG’ Category

What’s New in Digital CPG?

Monday, December 6th, 2010

We’ve got lots of insights for subscribers of our Digital CPG blog. Take a look:

The best spending day online happened recently – can you guess when?

What trumps texting?

Bloggers are known for bending the rules - here’s the latest.

Think we’re elusive? How to connect with women.

We knew it all along – coupon clipping stages a comeback!

How many shoppers do you think read product reviews before buying?

What’s New in Digital CPG?

Tuesday, November 9th, 2010

Are you a subscriber of our Digital CPG blog yet? Catch up on what’s new:

Any guesses? 82 % of customers bail after what?

It’s a showdown! Online vs. Offline Word-of-Mouth.

Why do women talk about your brand?

Does your company blog? Here’s how many do.

Read more from the Digital CPG blog >>

What’s new in Digital CPG?

Monday, October 25th, 2010

Have you been reading our Digital CPG blog? Catch up on what’s new (and don’t forget to subscribe!):

Any guesses? How much is a Facebook fan worth?

Internet Advertising has broken a record.

It’s going to be tough, but here are some suggestions on how national brands can compete with private label.

J&J knows how to rock YouTube.

Are online or offline coupons more effective? Find out here.

Making customer service part of your digital strategy.

Read more from the Digital CPG blog >>